Do I really need a blog? No. Next question? But what if I want to be seen as a leader in my field or increase my earning power?
Well if that’s the case, the answer is probably yes. It’s no coincidence that ‘authority’ and ‘author’ both have the same origins. And while authority has a dual meaning, both versions of the word imply a sense of power.
But this doesn’t mean that you need to lord over others or dominate them in some way to be a leader in your field. I really like this interpretation from Etymonline - "power derived from good reputation; power to convince people, capacity for inspiring trust.” (my emphasis).
Those are useful skills to have both in life and business don’t you think?
In this episode:
Establishing authority in your field will require that you do some ‘authory’ stuff. #authoritybuilder
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