How To Become a Living Breathing Lead Magnet

How To Become a Living Breathing Lead Magnet

Lead magnets are a great way to entice prospects to learn about you and, hopefully, to do business with you. Lead magnets come in many forms, both written, video and audio, and the main objective of a lead magnet is to help your prospects get to know you, like you and trust you. Lead magnets are a way to “warm up” or “pre-heat” your prospects through automation. It’s akin to outsourcing part of your selling process by using a thing - a book, a report, a video or audio, etc. 

In this episode:

  • What is a lead magnet
  • What is the main objective a lead magnet?
  • Warm up your prospect - be the automated part of the sales process
  • Help your prospect to know you, like you and trust you
  • What makes a good lead magnet
  • How does a lead market fit into your sales process?
  • How you can be a living, breathing lead magnet? Because you are your own unique selling proposition
  • The Three Stages of Giving
    1. Giving Value Freely
    2. Giving Frequently
    3. Giving Reasons

Need an infusion of leads? Draw them to you like a magnet draws iron filings #internetmarketing #authoritymarketing #onlinemarketing #LeadMagnet

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