How to Create a Team Purpose Statement in Three Steps (and Why)

People Leaders Podcast

Nov 30
How to Create a Team Purpose Statement in Three Steps (and Why) Social

It’s fair to say that most organisations have a Purpose Statement, Mission Statement or something that determines the company's’ scope of operations and direction. However, though they need just as much clarity and direction (or perhaps more!), it’s rare that individual teams within organisations have their own distinct Purpose Statements. In this episode, we explain why Team Purpose Statements are such a great idea for your team and organisation as a whole. And, we reveal three simple steps for creating your own. You can also download a template ‘Team Purpose Statement – How To Guide’ here


In this episode:

  • What are the important questions you need to ask when writing a Team Purpose Statement 
  • Describe what your team does
  • Who are you doing it for?
  • Why are we doing what we do?
  • We suggest managers create the first draft of a Team Purpose Statement and then invite the team to comment, edit or review. Some people need to have a starting point in front of them to critique, evaluate and expand upon
  • Put up the Team Purpose Statement for all to see - particularly in open plan environments, it's great to have a visual reminder of what each team does. In this way, everyone can see the connections.

Bring clarity and focus to your team and understanding within your organisation

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